In PR, good operating procedure is to make it as easy as possible for reporters to do a story on your product, service, or idea. Give them a well-written press release, photos, videos — anything that makes it easier for them to get your story out there.
The same is true for blogging and social media. Make it easy for readers to share your content. Enter “Click to Tweet.” Install this WordPress plugin on your blog and you can create easy bits of content for your readers to share. They don’t even have to copy and paste.
Give it a try on your blog. And try it here. Make your digital content easy to tweet with Click to Tweet. Click To Tweet